Blog

May 25th, 2015

164_Biz V_AAs a small or medium sized business owner, you likely have your hands full. Between managing your staff, looking for growth opportunities and keeping clients happy, you probably have little time to dedicate to new technology purchases. Being so busy, it can be easy to make a mistake when choosing an IT solution. That’s why we’ve compiled a list of common IT investment missteps that every business owner needs to avoid.

Investing in the newest technology instead of the best fit

It’s the job of every marketer to make you believe the newest technology on the market will resolve all your problems. And while the latest cloud or virtualization offering is likely to make things better for many individuals and organizations, it isn’t going to work for everyone.

Don’t let the flash and hype of a new product deceive you. Take the time to think about the results you’re trying to achieve with technology. Make a list of them, and when you’re done match those criteria with the product that fits. Any good IT provider will be happy to serve as your consultant to ensure you make the best choice.

Believing everything will magically work together

As technology evolves, it is inevitably becoming simpler to use. Consumers want user friendly products and solutions that are easy to implement, and nowadays that’s what they’re getting - at least most of the time. Because of this belief that all products are going to be plug-and-play, many business owners hold the misguided assumption that any new technology they implement is automatically going to synchronize with their other IT. It is simply not true.

Though many technologies are compatible with one another, your business is taking a big risk - that could result in massive downtime and wasted money - if you implement a new tool that doesn’t integrate well into your current system and workflow. Be smart, do some research or consult with an IT professional before making a purchase.

Assuming your team doesn’t need support and training

Now that you’ve found the perfect fit technology and you’re sure it will integrate into your current IT setup, you go ahead and purchase it. You let out a sigh of relief as you kick back and let your sparkly new IT solution power your company to new levels of success and profits in a SMB “happily ever after” fantasy. Sound too good to be true? That’s probably because it usually is.

Don’t forget that not all of your employees are going to instinctively know how to use the new technology. Consult with your IT provider to see if they offer support and training. If not, you may want to look elsewhere or find an alternative solution before you buy.

Forgetting to create a budget

More and more IT solutions are packaged with pay-as-you-go monthly pricing. While this is a great way to help you avoid large upfront capital investment, if you implement too many different technologies too fast - and without thinking about the recurring costs - you could quickly run out of money before having properly created a complete technology platform.

Think about what you’re comfortable spending on IT before you open your wallet. Do some research, and either draft a budget on your own or acquire the assistance of a consultant to help you along.

Failing to get staff input

It’s wise to consult with the employees who will be using the new technology you implement, on a daily basis. It’s even wiser to do it before you purchase it.

The truth is that not all of your employees may be on board with the new product. They may actually even know some downsides to it you weren’t aware of. Regardless, it’s smart to consult with them beforehand, or you may find yourself in a constant fight getting them to adopt it.

Need to consult with an IT professional to create a complete technology solution for your business? We’re happy to serve you in any way possible.

Published with permission from TechAdvisory.org. Source.

May 22nd, 2015

iPad_May22_AIn a clear attempt to rekindle its waning iPad sales, Apple has launched a new marketing campaign to attract more potential buyers. Apple has revealed that its iPad sales are declining, from 16.4 million units last year to 12.6 million units in this year. And so a new ad campaign titled “everything changes with iPad” has been launched to explore how an iPad can fit into and enrich the life of each of us. Here’s a quick rundown of the tech giant’s new strategy.

Why iPad sales are declining

The iPad’s initial sales growth has been in steady decline over the past few years, and there are many reasons behind it. For one thing, tablets aren’t like smartphones. More consumers are opting to buy bigger-screened iPhones, such as the iPhone 6 Plus. In addition, consumers usually hold on to a smartphone for a certain period of time, and then upgrade to a new model that promises better performance and new features. Tablets, on the other hand, have a much longer replacement cycle, with fewer advances in each new model release. They are usually passed between family members, reducing the need for new purchases.

“Everything changes with iPad”

Determined to turn things around with this new slogan, Apple has presented the new ad in a 90-second video displayed on its official website. The film shows adults and children using the iPad to assist with a variety of tasks - from cooking to picking up new hobbies, traveling, redecorating, learning, and communicating with loved ones.

Apple went a step further to promote its ad campaign by creating a dedicated marketing micro-site, and pooling in popular iPad apps like Green Kitchen, MailChimp, Google Maps, and Pinterest. These pitch pages provided solid reasons for us to consider buying an iPad - the argument being that it can change the way we do things every day. To cap it all, they have included a “Why iPad?” section, outlining the key features of an iPad and providing more justification for consumers to purchase one.

A deeper look into the iPad micro-site

Let’s take a closer look at Apple’s dedicated micro-site. It highlights the capabilities of an iPad to make the user’s life easier in many ways.
  • Cooking - If you need inspiration for out-of-the-box recipes, the iPad’s Green Kitchen provides you with creative ideas from some of the best chefs. Cooking is made easier with iPad apps that are able to show you a detailed recipe of your choosing, or instructions to make the most of the ingredients you have at hand.
  • Learning - Children can benefit and learn from interactive games that engage them through sight, sound and touch. Whether it’s visual puzzles, basic programming, stargazing, or academic lessons - the iPad has them all.
  • Small business - The iPad offers an array of productivity apps, allowing you to do business anywhere, anytime. From managing business appointments to tracking projects and making online payments, the iPad has opened new possibilities for business owners.
  • Traveling - The iPad could be a traveler’s new best friend, with its ability to book hotels and flights, display routes without the need for an Internet connection, and provide entertainment with its music and movie apps.
  • Redecorating - House decoration has never been easier. With the iPad, you can create an accurate floor plan without a tape measure. You can find fresh ideas from Pinterest to lighten up your rooms. DIY projects are also a breeze with the iPad’s step-by-step guides.
Apple is expecting an increase in revenue following the launch of this new iPad commercial. If you want to learn how to best implement the iPad into your office, give us a call today and we can help.
Published with permission from TechAdvisory.org. Source.

Topic iPad
May 21st, 2015

164_Office_AIts release is still months away, but there’s reason to get excited about Office 2016. The latest version of Microsoft’s classic application package is adding new features designed specifically for today’s modern workforce, who are more mobile and collaborative than any generation before. Here are four of these head-turning features that are changing the way we use Office applications.

Cloud focus for Outlook attachments

Microsoft knows that sharing attachments amongst co-workers and teams can be a hassle. With many collaborators still sharing documents and files the old fashioned way - attaching it to an email and then sending to others - it’s easy for users to get confused and send an incorrect or outdated version.

To solve this problem, Microsoft is gently nudging us to use the cloud. Now when you add an attachment to an email, you’re now asked if you’d also like to share a link to a file on your OneDrive, OneDrive for Business or SharePoint account.

Showcasing easy ways to use Office better

If you’re like most people, you probably aren’t using Office to its full potential. And who can blame you? Between Word, Excel, PowerPoint and more, there are literally hundreds of features and tools you can use - if only you had the time to discover them all.

To help you get the most out of Office, Microsoft has now added a Tell Me box in the top center of your program title bar. This tool gives you an easy way to get questions answered. For example, if you want to project your desktop screen to a second monitor or create a graph in Excel, simply type your question into the Tell Me box and Microsoft will find the answers that most closely fit your search criteria.

Sway

Look out PowerPoint, here comes Sway - the new, hipper Office application that makes creating fluid, stylish presentations easy. With Sway, you can now gather content from various sources across the web, and then easily organize it into a presentation that can be viewed on a smartphone, laptop, iPad or other device.

What makes Sway more exciting than PowerPoint is in the process of gathering content: simply drag files, photos or video from YouTube, OneDrive and various social networks into the app. Once you have your content, you can easily organize it and adjust your design to create a unique look and feel for your presentation.

Better Data Protection

With Office 2016, Microsoft has raised the bar for data security. Now administrators can set and enable Data Loss Protection policies for Word, Excel and PowerPoint.

Unlike in older versions of Office, administrators now have a range of security options at their disposal. For example, they can prevent data from being copied and pasted outside of Office 2016 applications, restrict files from being sent to certain individuals, and implement file-level encryption for Word, Excel and Outlook.

Want to learn more about Microsoft Office 2016? Have questions about other Office products? Give us a call.

Published with permission from TechAdvisory.org. Source.

May 20th, 2015

164_Prod_AWith social media distractions, difficult-to-monitor remote employees, and increasing numbers of staff working on personal tasks at the office, achieving maximum team productivity can seem virtually impossible. So what can the business owner do? Here are a few tips that are sure to have your staff more focused and producing results.

Set clear goals

In order for your employees to produce results and reach their productivity potential, they need to know what is expected of them. At some organizations, it may be perfectly acceptable to spend one hour surfing the Internet everyday and seven hours working; or it may be considered normal to count a lunch break towards the eight hours worked. The truth is that more and more employees are bouncing between jobs from company to company, and each organization has a different set of standards and expectations. If it’s not communicated to your employees what yours are, you can be certain that they’ll make up their own.

Additionally, your employees need to know what results you expect them to produce. Maybe that means they need to sell a certain volume of products each month, or maybe it means they need to consistently score a four-star customer satisfaction rating. Whatever it is, your employees need to be aware of your expectations and have some sort of goal to shoot for. This gives you a way to see the results each employee is producing. Then you can try to find a solution to increase the productivity of your lower performing staff.

Be personable with your employees

Have you ever had a boss that rarely interacted with employees and that everyone feared? Maybe he stayed locked away in his office most days or ignored staff members as he quickly strode through the office never cracking a smile. Do you think employees want to produce results for a boss like this? They might, but it may be out of fear of losing their job rather than genuinely wanting to help that boss and the company at large.

Interact with your employees. And not only about work. Ask them how their weekend was. Find common interests to talk about. Take the time to get to know them. It’s easy for employees to not produce results or care about their job if the business owner is unapproachable and distant. On the contrary, if the owner is personable and friendly with staff, it is harder for an employee to slack off and not commit to the company’s growth. It’s natural for employees to work harder for a person they know, rather than one who’s “all business” and persistently unavailable.

Listen to your employees’ feedback

To go along with being personable, take the time to gather and listen to your employees’ feedback. If you show that you value their opinions, they’ll feel part of the team and organization. When this happens, they’ll be more committed to your goals and will want to see the company succeed as much as you do.

Of course that doesn’t mean you need to take every bit of employee feedback and run with it - it simply means keeping an open mind. Your team will respect you more and work harder for you as a result.

Provide reliable equipment

This is a no brainer. But if an employee doesn’t have the reliable equipment and tools to complete their job, their productivity levels will plummet. A broken computer, crashed server or faulty Internet connection will have your staff twiddling their thumbs and playing with their phones in no time. If it’s your technology that’s the culprit in this situation, Managed Services represent an exceptional solution to prevent your IT from ever breaking down in the first place. What does that mean for your staff? Less downtime, more productivity and more results.

Interested in discovering more ways to boost employee productivity? Want to learn how Managed Services can ensure the reliability of your IT and prevent downtime? Contact us.

Published with permission from TechAdvisory.org. Source.

Topic Productivity
May 15th, 2015

MobileGeneral_May15_AWe all know mobile is big - and still growing. Any business serious about leveraging the internet in its marketing efforts - whether that be through social media or otherwise - needs to be putting serious effort into the mobile compatibility of its campaigns. But new data released by Twitter emphasises the point further, and highlights the importance of using video in your mobile marketing too. Here’s what you need to know about this growing area of online customer engagement.

The Twitter report shows that globally, 90 percent of videos watched on Twitter are now being seen through a mobile device - whether that’s a smartphone or tablet - rather than on a desktop or laptop. Of all Twitter users, 82 percent use the social network - which until relatively recently has been primarily text-based - to watch video content.

Also evidenced in the report is the different use that is served by video on Twitter as opposed to that on other platforms, like YouTube. The report drives home the fact that Twitter represents a means for users to discover new video content, even if they weren’t necessarily looking for it. 70 percent of those surveyed said they primarily watch videos that they have discovered on the platform, whereas the majority - 63 percent - of those actively looking for particular videos use YouTube, rather than Twitter, to do so. In Twitter’s own words, consumers go to Twitter to discover content they don’t already know about rather than searching for something specific.

This is good news for advertisers - showing the value that can be driven for brands using videos that Twitter users discover while interacting on the platform in other ways. So too is the fact that video content directly embedded into tweets, rather than hosted on third-party players like Youtube, generates higher engagement - 2.5 times as many replies, 2.8 times as many retweets, and 1.9 times as many favorites. This is likely because of the lesser effort required to watch and interact with native video, as opposed to third-party content which typically involves additional clicks before being able to view it.

The report says two main things to advertisers. Firstly, sharing video content needs to be an increasingly essential part of your social media strategy - and will bring particular value in helping you to connect with the growing proportion of users who access sites like Twitter through mobile devices. Additionally, the research highlights the success stories that businesses are seeing using Twitter advertising methods like Promoted Video - so now could be the time to consider whether sponsored tweets are a good fit for your organization.

To learn more about harnessing mobile devices and social media to boost your business, give us a call - or drop us a tweet!

Published with permission from TechAdvisory.org. Source.

May 13th, 2015

164_Security_AWhile many IT providers often tout the revolutionary benefits of the cloud, very few address the security aspect of it. But the fact of the matter is that when you’re using a cloud service, you’re moving information out of your hands and into those of a third party. So doesn’t it make sense to take precautions? Dropbox alone has previously had the accounts of nearly seven million users hacked. That being said, it’s wise to take precautions and ask the right questions of a cloud computing provider. That’s why we’ve compiled a list of actions you can take to ensure security when you're in the cloud.

The cloud is playing more and more of a significant role in business. Yet, as more companies jump on the bandwagon, very few of them seem to be taking cloud security seriously. According to a recent survey, the "Security of Cloud Computing Users Study" , only 50 percent of those surveyed had investigated the security of the cloud services they used.

To ensure you put in place proper security measures when beginning your cloud venture, here are five actions every small business owner should take.

Ask your IT provider what cloud security policies they have in place - this is probably the single most important security measure you can take. Find a trusted IT provider and have a candid conversation with them about their cloud security policies.

Ask where the location of the physical cloud servers are - when you have “the conversation”, don’t forget to ask about this. Believe it or not, some cloud servers may not even be stored in your own country. Wherever they are, it’s wise to make sure they’re located in a safe data center area with proper security afforded to them.

Create unique usernames and passwords - your login credentials represent one of the cloud’s main security vulnerabilities. Take the time to come up with a better password than “12345” or “football.”

Use industry standard encryption and authentication protocols - IPsec (Internet Protocol Security) is a reliable technology choice.

Encrypt data before it’s uploaded to the cloud - whether you do it yourself or your cloud computing provider does it for you, this is a must to ensure security.

When it comes to trusting the security of a cloud service provider, transparency is key. The provider should take security seriously, be able to explain their security policies clearly, and be willing to answer any questions. If they can’t do one of these, it’s a clear sign of a red flag.

Are you ready to talk cloud security and transition your business into the cloud? Call us today. We’re happy to answer all your questions.

Published with permission from TechAdvisory.org. Source.

Topic Security
May 12th, 2015

BusinessIntelligence_May12_AMost companies measure and gauge their performance and success by analyzing data. And the fact that we humans are visual creatures means our ability to interpret visual data tends to be far greater than with written words. This is the reason most businesses turn to dashboards as a business intelligence tool to present data in a way that’s easy to understand. Dashboards have become a critical part of any analytics process. Here are some common uses of dashboards across various business functions.

Marketing insights

The marketing department in an organization typically analyzes a significant amount of data from various channels. Whether the purpose is to forecast monthly sales, predict trends, or build marketing strategies, marketing officers need to compare, sort, and analyze raw data in order to present it in an understandable format using dashboards. Once raw data has been polished into meaningful information and presented to business executives, key decision makers are able to make choices based on that information.

Tracking sales opportunities

Sales dashboards are perfect for tracking various products and services throughout their lifecycle. With sales dashboards, you can identify sales opportunities by monitoring top-selling products and comparing the growth in revenue on a periodical basis. The implementation of sales dashboards eliminates the need to spend hours manually entering data and preparing sales reports, spreadsheets, charts, and manual data.

Social media management

There’s more to social media management than posting regularly on your business’s social media accounts. And in most cases, the default dashboard offered by your social media platform doesn’t give you a deep insight into your social media campaigns. What’s more, managing multiple social media accounts can quickly become a cumbersome process since you have to use several login credentials. That’s where dashboards come in. You can manage your accounts all at once through a comprehensive social media dashboard, saving you valuable time and effort.

Financial reports

Presenting financial data is so complex that, if not handled by competent employees, will often lead to misinterpretation and misunderstanding of critical data. Dashboards make creating financial reports much easier, and financial analysts can take advantage of dashboards to display sensitive data in a comprehensible graphical format - be it customer invoices, progress toward revenue goals, or business expenses.

Project collaboration

Businesses of all sizes require their employees to collaborate on projects, whether it’s on-site or online. Project supervisors need to get their teams together, in order to give them an insight of the projects’ requirements, deadlines and responsibilities, and to learn about the projects’ progress. With the help of project collaboration dashboards, members will see the complete workflow of the project, allowing for a more efficient and collaborative working environment.

Dashboards can truly take away the complications of presenting complex business data. If you’re looking to implement business intelligence tools to simplify your company’s data analysis process, drop us a line today and we can help.

Published with permission from TechAdvisory.org. Source.

May 11th, 2015

HealthcareIT_May11_AWe are living in an age where technology is transforming every aspect of the way we live. Perhaps the most important area in which innovations are making a huge impact is the healthcare industry. Healthcare institutions are leveraging technology to drive better medical practices, increase access to information, and improve the overall patient experience. Here are some tech trends we can expect in today’s healthcare operations.

Health information exchange

Electronic Health Information Exchange (HIE) allows doctors, nurses, pharmacists, other healthcare providers and patients to access and share a patient’s medical information through a secured network. HIE systems facilitate the efforts of physicians to meet high standards of patient care. They also cut medical expenses on information transmission, including physical mailing of patient records, manual printing, scanning and faxing of documents, and phone bills.

3D printing

As 3D printing technology evolves, its medical uses are becoming increasingly apparent. It could assist in the development and manufacture of medical devices, such as prosthetic limbs and other body parts, and fluidic modeling. Professional 3D printers allow doctors to plan complex surgery by converting the patient’s bone structure, blood vessels and internal organs into a 3D-printable digital file that can be manipulated and studied beforehand. It is therefore likely that 3D printed medical and surgical guides will become a standard procedure for several operations, including heart surgery, knee replacements, cranial implants, hip operations, and many more.

Telemedicine

Telemedicine makes it possible for patients to connect with doctors using mobile devices and video-calling applications. It implements a variety of communications media, ranging from teleconferencing to image sharing and patient monitoring, to provide better medical services to patients. It is considered a cost-effective approach to treating health conditions including diabetes, hypertension, and sleep apnea - physicians could monitor a patient’s condition and proceed to treatment immediately when something is wrong.

E-prescriptions

Doctors having to manually write prescriptions for patients is now a thing of the past for a growing number of healthcare providers. With the introduction of e-prescriptions, doctors are able to enter a prescription directly into the computer. The prescription is then transferred to a local pharmacy’s store. E-prescriptions are fast and reliable, sending information to the pharmacy through a private, secure, and closed network, before you have even left your doctor’s office.

Cloud computing

Researchers are taking advantage of the cloud by virtualizing massive amounts of healthcare data. Doctors can transition paper medical records to a digital format and store them in the cloud, allowing for easier access and analysis. With the cloud, patients are granted access to their medical information and doctors are able to see a more complete picture of a patient’s medical history.

Tech trends in healthcare are rapidly moving forward, and it’s important for healthcare institutions to keep up with the ongoing changes to provide better clinical services. For more information on how to implement technology into your healthcare business, get in touch today.

Published with permission from TechAdvisory.org. Source.

May 7th, 2015

164_HW_AGoogle’s new Chromebook, the Pixel, is finally here. Those who’ve been patiently awaiting its arrival, or are curious about giving it a try, might be wondering about the pros and cons of this new laptop. We’ve taken the time to break it down for you and list the important features you need to know about when considering whipping out that credit card.

Pros

Slim and lightweight - who doesn’t love a sleek, compact new computer that’s easy to pack up and take with you on the go? The Pixel weighs in at 3.3 pounds and is only 0.6 inches thick. If portability is something you’re looking for in a laptop, then the Pixel is certainly an attractive option.

High-resolution touch screen - want a hi-res screen that’s more advanced than Apple’s latest offering? The Pixel doesn’t disappoint and surpasses the latest MacBook with a high-resolution touchscreen that is 13 inches, 239-pixel-per-inch.

Battery life - For people on the go, battery life is one of the main considerations when choosing a laptop. And in this respect, the Pixel truly delivers. Not only does it promise 12 hours of battery life when fully charged, but it can also charge up to two hours of battery in just 15 minutes.

USB Type C ports - still scratching your head wondering how the Pixel’s battery is able to charge so quickly? The USB Type C ports are what gives it this ability. Additionally, these ports speed up data transfers.

Cons

Price Tag - for a computer that relies heavily on a working internet connection, many users may question the $999 price tag. With previous versions of the Chromebook costing less than $200, it might be hard to justify purchasing the new version when it still has relatively limited capabilities.

Lack of storage space - when it comes to storage space, the Pixel only offers 32 and 64GB options. To help users swallow this deficiency more easily, the company is offering a free terabyte of storage on Google drive for three years. For those who want to create and edit documents on Google Docs, this is a near perfect solution. But for those who would like to actually edit and create documents on the Pixel itself, their options are limited. Downloading the familiar Microsoft Word, as well as other other apps and software, is not possible.

There’s little doubt that the Pixel’s new features, design and capabilities are impressive. But at the end of the day, it’s still a Chromebook - meaning it will be as heavily reliant on the internet as its predecessors are. And you have to ask yourself, is a Chromebook - regardless of features - really worth $1,000? Ask yourself what you'd really be using it for, how often you work offline and whether you're getting good value when compared with other laptops on the market.

Have more questions about the Pixel or other new hardware on the market? Give us a call and talk with one of our qualified hardware consultants.

Published with permission from TechAdvisory.org. Source.

Topic Hardware
May 6th, 2015

Productivity_May6_AIt’s late afternoon - you’re working on your desktop computer, providing live support to one of your clients. Suddenly your screen goes black and your Internet connection drops. Too bad your IT department announces that it will take several hours to restore power. Sometimes disturbances like sudden power outages can impair your business reputation and productivity. Consider applying the following tips to keep your productivity humming during power blackouts.

Install a UPS for each computer

A UPS (uninterrupted power supply), is an alternative, emergency power source. During a power outage, your computer will turn itself off automatically as there's no power. UPS prevents that by running your computer off its own battery. If you’re working on a file when a power blackout occurs, UPS is especially helpful. It can only buy your computer a few minutes of time at most, but that’s enough time to save vital files and power down. If you still need Internet access, try another method we’ve listed below.

Find a Wi-Fi connection

The advancements in technology made it possible for you to take your work outside the office. You can resume your business activities and Internet connectivity by using the mobile data plan from your smartphone or tablets, and then access your files via cloud storage and file sharing applications. If you don’t have a data plan, then head to the nearest Wi-Fi-friendly place to continue your work, such as a coffee shop. VoIP software installed on your portable devices can help you to connect to your clients efficiently.

Make good use of your batteries

Now is not the time to browse social media or play games. When you take your work offline, it’s best to preserve your devices’ batteries by doing only important tasks and turning off power-sucking applications. Buy an extra charging device to extend your battery life, if necessary.

Finish offline tasks

When no Internet connection is available, you can take the time to clear off any neglected offline duties, whether it’s clearing up desks or arranging files and documents. You can even gather a team to brainstorm new ideas for projects, or discuss any ongoing issues within your organization.

Work from home

If a power outage renders your employees helpless in their duties, then sending them home with a business laptop won’t hurt, if they’re able to continue their work from there. There are many ways to keep them accountable without being intrusive and, as long as they are making progress in their jobs and are able maintain their professional integrity, there’s not much to complain about. Make sure telecommuting is only allowed when necessary though - working alongside colleagues and sharing ideas face-to-face is still one of the best ways to induce productivity.

Achieving power-free productivity is possible when you have a plan prepared for the situation. For more productivity tips to boost your business’s bottom line, give us a call today.

Published with permission from TechAdvisory.org. Source.

Topic Productivity